What makes Google and other search engines so valuable is that they capture people's intent, what they are looking for, what they desire, what they want to learn about. But they don’t do a great job at capturing what people are doing or what they are thinking about. For thoughts and events that are happening right now, searching Twitter increasingly brings up better results than searching Google.Sunday, February 15, 2009
Mining The Thought Stream
What makes Google and other search engines so valuable is that they capture people's intent, what they are looking for, what they desire, what they want to learn about. But they don’t do a great job at capturing what people are doing or what they are thinking about. For thoughts and events that are happening right now, searching Twitter increasingly brings up better results than searching Google.
Labels:
advertising,
communication,
innovation,
mar,
marketing,
social networking,
technologhy,
twitter
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